Job Title: Marketing Development Executive Closing Date: Open Until Filled
Summary:
Our client is one of the pioneers of the soft drinks industry in Kenya.
A reputation of high quality soft drinks spanning over half a century, they offer drinks in line with current trends and updated in keeping with the spirit of times.
They operate through Distributors in Kenya and East African region and expand their market shares continuously with commitment to quality and the infinite loyalty of their customers.
Job Objective:
The main purpose of the job is to provide effective Sales and Marketing support to units within the region which include Kenya, Tanzania, Uganda and Mozambique.
The successful candidate shall implement Marketing actions within the region in liaison with both the international and local licensee.
Primary Responsibilities:
Create, foster and develop relationships with both the local licensee and other partners including distributors and wholesalers within the region.Define and execute brand strategies that support and contribute to growth in both the short term and long termProvide feedback to our client on monthly sales and performance figures, stock levels and product.Analyze the results of marketing actions and initiate changes that may be required to improve sales performance.Develop and maintain a range of external contacts that can result in improved product performanceDevelop and communicate an understanding of consumers to generate new insights that can inform strategyMonitor and report on local trends to fuel future innovation and make informed forecasts; Evaluate and communicate budgetary implications of these forecastsUniversity level education Marketing, Communication or business related field. Postgraduate qualification would be an advantage. Professional Marketing/ Communication accreditation is preferredSuccessful and proven experience in Sales and Marketing of beverages/ FMCG preferably with regional exposure.Knowledge of Market data analysis, finance (P&L, sales forecasts), local wholesale and retail dynamics, and Targeted/ channel communicationCommercial relationships and team building skills with the ability to work both as part of a team and on individual assignmentsProven innovation, resourcefulness and self-motivationFluency in both written and spoken Swahili and EnglishComputer and office tools literacy is requiredHow to Apply:Interested candidates holding the necessary requirements, good performance and / or references are encouraged to apply with detailed CV’s, inclusive of names and contacts of 3 referees, current telephone number and email address by clicking on: here%20to%20apply' target="_blank">Marketing Development Executive
